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2015 Top Direct Mail Response Rates

Source: The Direct Marketing Association Statistical Fact Book 2015 The World’s largest trade association dedicated to advancing and protecting responsible data-driven marketing has released the ...


Are Your Leads Costing You Too Much?

Knowing your cost per lead versus cost per sale is important because it helps set your goals and advertising budget. You should know how many leads come in, what the cost is for the lead and what the ...


The RIGHT Way to Reach the RIGHT Customer

Most business owners question the true volume of direct mail postcards they should send out consistently. Our answer is going to depend on your goals: Acquisition: First, think about how many new cu...


Questions to Ask Before Starting a Marketing Campaign

1. Is your marketing plan catered to your industry? Ask yourself what other methods you are using to grow customer count. Are your methods targeted? Are you implementing many different platforms to d...


The Mudlick Mail Direct Marketing Advantage

Step by Step Mudlick Direct Mail Advantage:Our research and past experience working with every industry and business model has allowed us to assist each business owner in understanding their market sh...


National Optical Retail Franchise

OVERVIEW OF BUSINESS Location: USA/National Chain (115+ locations) Franchise: Open 7 days; Optician on-site to provide exams; distributes many major eyewear brands; highly competitive market. Cur...


Staff Directory

Contact Human Resources Job Inquiries Employment Verification Email: hr@mudlick.com To reach your dedicated account manager call the direct dial telephone number listed below...


Advertise Now, Pay Later

Mudlick Mail now offers two financing options to optimize your marketing campaign. Mudlick Mail EasyMail with EasyPay is now a 0% interest solution that offers financing options for your marketin...


Optical Retail Store

OVERVIEW OF BUSINESS Location: Delray Beach, FL (Miami Metro) Retail Store: Open 7 days; Doctor on-site to provide exams; distributes many major eyewear brands; highly competitive market. Dire...


Biggest Bang for Your Marketing Buck (Full Market Potential)

  Small business advertising may not be top of mind when allocating your budget but you should provide ample dollars to fully capture and saturate your entire surrounding market. As a top ...


National Automotive Service Franchise Direct Mail Marketing Results

OVERVIEW OF BUSINESS Location: Centrally located in a mid-size populous city of 302,000 individuals Years in Business: 8 years Shop Capability: One location with six techs and one manager Mark...


Tuffy Tire & Auto Service – Automotive Repair Direct Mail Marketing Results

OVERVIEW OF BUSINESS Location: Greater Jacksonville, FL Metropolitan Area with a population of approximately 37,000. Years in Business: Owner purchased 3 years ago. Shop Capability: 8 bays and ...


The Science Behind Direct Mail ROI

Does Direct Mail Work for My Business? There are many advantages of direct mail advertising. Measuring the response rates is one of the most attractive benefits of using bulk mail services. Sma...


Effective Direct Mail

Tracking & Measuring Direct Mail Advertisements: Penetration Reports Tracking the success of your direct mail campaign can normally be an inaccurate process. Trying to count how many postcard m...


Mass Mailing Consistently

Kick the Competition Out Consistency is a key element for your direct mail marketing success. Some of the benefits of mailing consistently include: saturating your market, keeping competi...


Best HVAC Marketing Tactics to Heat up Sales

  Do you smell it? Spring is in the air! It is a great time for HVAC contractors to ramp up leads for their HVAC business. Spring is the perfect time to execute an effective direct mail ca...


Best Practices for Marketing a Chiropractic Business

Strategies to Maximize Your Online Presence Website Email Search Engine Marketing Offline Tactics and Proper Execution Seminars and Dinners Direct Mail Referrals ...


Measure Your Marketing Results: Call Tracking

Reasons Why Call Tracking Matters Call tracking is a tried and true way of measuring your marketing and advertising efforts. The tracking method can show you how many phone calls were generated b...


Small Business Marketing & Advertising

There are many marketing tactics to choose from. The million dollar question becomes, “which marketing strategies will increase long-term customer count and sales?” Whether it is search engine ...


Dental Practice Operational Resources

Dental Practice Operational Resources: Documents Dental Phone Scripts Dental Call-Back Program Practice Management Report Referral Card   Mudlick Mail | 2487 Ceda...


Multi-Channel Dental Marketing Comparison

Learn about the different advertising mediums and how they can work for you.   Direct Mail What’s the best way to advertise your dental practice? It’s a tough equation these days. After al...


Patient Acquisition

An introduction to patient acquisition: • Phone Skills • Patient Call-Back Program   Phone Skills Incoming Call Script How your receptionist answers the phone can have a profound ...


All-Inclusive Bulk Mail Pricing

  Call For Details on Our August Special - 866-213-3086   Top Ten Reviews - Direct Mail Companies What does all-inclusive pricing mean as it relates to direct mail and bulk m...


Growing Your Chiropractic Business With Seminars

Dr. Charles Webb, international speaker and author of "Reclaim 24" & "Metamorphosis", is quickly becoming America’s leading expert in lifelong, optimized living. His breakthrough rejuvenation sy...


Getting More Patients To Say “Yes”

Valuable information is shared on key factors in patient decision-making when dental treatment is proposed. You will hear proven presentation strategies by highly successful dentists and how they esta...


Chiropractic Advertising Ideas

  Studies show that patient seminars, when successful, can drive patient interest and office visits. A Sierra Medical Center study indicates that the national conversion rate of seminar at...


Small Business Advertising Series Part 3

  As a small business owner, manager, or marketer, you have a continuous goal to acquire new customers. In a recent study, Infusionsoft found that 55% of small business owners wanted more ...


Compare Shared Mail To Direct Mail

What is shared mail or marriage mail? In shared mail advertising, your direct mail ad is included in a direct mail package with other direct mail advertisements from multiple businesses. Shared mai...


Auto Repair Marketing for Meineke

In the Business View Magazine article, Daniel Rivera, the President of Meineke, talks about the dynamic changes that are taking place to grow the 928+ automotive repair franchise system. The vario...


4 Key Strategies for Chiropractic Business Success

  Dr. Charles Webb, international speaker and author of "Reclaim 24," is quickly becoming America's leading expert in lifelong, optimized living. His breakthrough rejuvenation system has prove...