9 Phone Skills to Avoid Killing Lead Conversions

lead generation companies

You may be spending thousands or even millions of dollars into marketing for the purposes of generating leads for your business. Regardless of how much you’re spending, it’s safe to assume you want a return on your marketing investment. Generating high quality leads is usually at the top of the list when you ask any […]

Direct Mail Remains Impactful

direct marketing news

Direct Marketing News (DMNews) just released an interesting article discussing how digital marketing (social, email, mobile, internet search, etc.) has changed the game and the impact the channels are having on traditional marketing methods such as direct mail marketing. In the article, successful marketers give insights on which marketing channels produce the best response rates […]

Marketing Costs That Could Blow Your Budget

direct mailing lists

Mudlick Mail is headed into its 7th year! As I look towards future growth, it will require an expansion of the Mudlick Marketplace, inclusive of a much broader product offering and the addition of client services. To support the growth, I ask “What should my marketing team, processes, and budget look like moving forward?” As […]

Entrepreneur: 5 Elements of an Irresistible Call to Action (CTA)

marketing flyer

Crafting the Right CTA for Your Next Marketing Flyer Entrepreneur.com – *Having the right sales piece is crucial to the success of your  direct mail campaign. And one of the most critical aspects of any sales piece is the offer, or call to action. This is the part of the copy that lets readers know […]

3 Ways to Spy on the Competition

advertising ideas

Improving Your Small Business Regardless of which industry you compete in, you need to be aware of your competitive landscape. Knowing what your competitors are doing for small business marketing, sales promotions and/or to build their brand presence can be very helpful in generating small business ideas for sales growth. Spying is a catchy word […]

Cost of Direct Mail: Price Comparison

cost of mailing a postcard

Thinking about direct mail postcard advertising for your small business? Custom postcards are a great way to grab the attention of prospective buyers and supplement your online marketing tactics. Hands down, humans react to something tangible in their hands (such as a postcard mailings vs. an email); direct mail response rates can reach upwards of […]

USPS Business Alliance Partnership

usps mail delivery

Mudlick Mail Named United States Postal Service (USPS) Business Alliance Partner August 15, 2014 In an ongoing effort to add value for small business clients, improve service and remain cost competitive, direct mail marketing leader, Mudlick Mail has become a USPS Business Alliance Partner. The USPS established the Alliance in 2009 to foster greater collaboration […]

Financial Services: Online & Offline Marketing Strategy

financial marketing

Financial Services firms maximize their marketing return when both online and offline marketing tactics are well planned and executed simultaneously. Customer response rates increase by 30% or higher! Mudlick Mail is helping many financial brokerage firms reach targeted customer demographics with all types of direct mail marketing. We offer different postcard mailer sizes, direct mail […]

6 Dumb Bulk Mail Blunders

Bull Mailers

Bulk mailers are a great way to promote your business and increase customer sales. Big bulk mail postcards are perfect for reinforcing your brand and message online, online marketing pays back 39% more when direct mail is in the mix!* You have so many options when it comes to small business advertising – the question […]